Life and Work with Sarrah Gaboury

Today we’d like to introduce you to Sarrah Gaboury.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I moved to Arizona from Ohio to attend ASU where I earned a dual degree in Supply Chain Management and Marketing. Upon graduation when working at Boeing, I quickly realized that was not my passion. I later worked for a large recruiting company and gained a tremendous amount of experience. Soon after, I became engaged with my now husband and started planning our wedding. I immediately fell in love with the entire process and realized this was my calling, which has brought me to where I am today with my amazing co-owner, Jennifer Thye, and our company, Imoni Events, and I haven’t looked back since.

We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Owning a small business has its challenges. As an owner, you wear multiple hats and you need to be educated in everything from accounting to human resources to operations. You can outsource these roles, but you still need to understand what is going on in every aspect of your business. Also, with the wedding industry being so competitive, there are always new planners trying to break into the industry. It is extremely important to stay abreast the constant changes making sure that we remain the leaders and focus on what we do best. My biggest advice is to never give up on yourself and when your goals feel impossible, know the path of persistence always pays off.

So, as you know, we’re impressed with Imoni Events – tell our readers more, for example, what you’re most proud of as a company and what sets you apart from others.
Imoni Events is an award-winning boutique planning company that services a limited number of weddings each year. With national recognition, accolades and awards, we lead the way when it comes to providing truly luxurious events to clients in the social and corporate realms. With over fifteen years of experience, we specialize in events requiring a master level knowledge of seamless logistics and refined design. Our team is highly trained and specialized in full-service planning, event design, and event management. Our experience is what sets us apart. We work closely with our clients to ensure their event, and the days leading up to it are beyond successful.

Are there any apps, books, podcasts or other resources that you’ve benefited from using?
Girl Boss Radio is one of my favorite podcasts because she is always interviewing smart and talented women. I recently read, “You Are A Badass by Jen Sincero about how to stop doubting your greatness and start living an awesome life and Mint is one of my favorite apps to keep track of my financial goals.

Pricing:

• 2,500 Base Package Logistics
• 6,500 Design Services and Logistics
• 10,500 Full-Service Planning

Contact Info:

• Address: 7135 East Camelback Road,
  Suite 230, Scottsdale, AZ
• Website: imonievents.com
• Phone: 330-936-4439
• Email: sarrah@imonievents.com
• Instagram: @imoni_events
• Facebook: www.facebook.com/ImoniEvents

Image Credit:
Daniel Kim Photography, Charity Maurer Photography, Jenn Wagner Photography, Leslie D Photography

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