We’re looking forward to introducing you to Michelle Robertson. Check out our conversation below.
Michelle, so good to connect and we’re excited to share your story and insights with our audience. There’s a ton to learn from your story, but let’s start with a warm up before we get into the heart of the interview. What do you think is misunderstood about your business?
A lot of people assume senior pictures are either awkward studio poses or a quick hour where someone snaps a few photos and sends over digitals. What I do is completely different. I spend time designing each session around the senior—locations, outfits, props—so it actually feels personal and fun. Then we turn those images into albums and artwork families love displaying instead of leaving photos forgotten on a phone.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Michelle Robertson, and I’m a professional photographer in Mesa, Arizona. I’ve been doing this for over 16 years, and somewhere along the way I realized senior pictures don’t have to feel stiff or awkward—they can actually be a huge confidence boost for teens and young adults! My sessions are personal from start to finish; we plan outfits, locations, and all the little details so every session is unique. It’s amazing for my clients, and honestly? It keeps me from ever getting bored.
What makes my work different is that I don’t just hand over digitals and call it a day. I help families create gorgeous albums and wall art so they can actually enjoy their photos instead of leaving them on a phone. This generation grew up with instant photos in their pocket, so they’re blown away when they see their images turned into designer artwork. People assume teens don’t care about printed photos—wrong! They love holding an album or seeing their favorite shot framed big on the wall.
Lately, I’ve been photographing more college grads, which is so much fun because I get to see the same families again! And the best part? They already know how fun the process is, so we get to do it all over again with even more excitement the second time around. Some photographers are obsessed with babies or weddings, but me? I’m all about the teenagers. Yes, I’m serious! I love watching them grow into amazing young adults, hearing about college adventures, new jobs, and sometimes even the love of their life.
Great, so let’s dive into your journey a bit more. What relationship most shaped how you see yourself?
One of the biggest turning points for me came from a senior girl I photographed years ago. After she saw her images, she whispered, “Wow, I really am pretty,” and then immediately looked embarrassed for saying it out loud. That moment hit me hard. It made me realize how much pressure teens, especially girls, feel to downplay their own beauty and confidence — and how scary it can be for them to face what comes after high school while still figuring out who they are.
That was at least eight years ago, and thanks to social media, we’ve stayed in touch. We talk about life and family, and I’ve even shared things I wish I’d known in my twenties. Those kinds of relationships remind me that what I do matters beyond graduation. These connections don’t just stop when the photos are done.
I used to think my job was just to take pretty pictures, but moments like that really changed how I see myself. It showed me this is about so much more than photos. My goal is to help teens see themselves the way the people who love them already do — and hopefully help them build confidence they can carry with them into college, first jobs, and whatever comes next. Moms already know their kids are amazing. My job is to show the rest of the world.
I’ve had seniors run up and hug me in public years later, and I always laugh, half surprised and half thrilled. They might not think about me every day, but I see their faces all the time in sample albums, wall art, and the photos I show new clients during consultations. Every single time, it reminds me why I keep showing up for the next senior who needs that boost of confidence. It’s taught me that what I do really matters — maybe not to thousands of people, but to that one teen who was struggling, thought they weren’t good enough, was scared about what comes after high school, or didn’t realize how much the world needs them.
Was there ever a time you almost gave up?
Absolutely — almost every single year during my slow season. That’s when the questions creep in. Am I good enough? Am I too expensive? Is this even worth it? When the calendar isn’t as full as I want — which happens sometimes because I’m a high‑end photographer — it’s easy to spiral and think maybe I should just close up shop and do something easier.
But every single time, something pulls me back. Sometimes it’s a mom texting me about how much she loves her teen’s album or a senior tagging me in their college announcement photos years later. Other times it’s a family coming back with their next graduate. They’ll say they’ve been waiting for this day since their last session, and they don’t even blink at the price changes — they tell me I’m worth every penny! Those moments remind me how much trust families put in me and why I love what I do.
The slow seasons are still hard, but they always pass. And when I’m back out on location with another senior, laughing and hyping them up, I’m so glad I didn’t quit!
Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. What’s a cultural value you protect at all costs?
For me, it’s all about authenticity. I’ve been told I’m neurodivergent and have ADHD, and sure, that makes me different — but somewhere along the way, “different” got treated like it was bad. The truth is, I’m just me. I’m not fake. I’m probably a little too honest sometimes, and I say things out loud that other people might keep to themselves. But as long as it’s not hurtful, I’m okay with that. I only wish my younger self had been okay wearing a Mickey Mouse shirt somewhere besides Disneyland. I don’t need the labels, and neither do my seniors. I want them to feel like they can show up exactly as they are, without pressure to fit into some perfect, filtered version of themselves.
Teens already have so much noise telling them what they should look like or who they should be. My sessions are the opposite. If they love bright colors, we use them. If they’re quiet and laid-back, we lean into that. No forcing trends or trying to make them someone they’re not. Just be you — little quirks, goofy laugh, and all!
Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What light inside you have you been dimming?
For a long time, I downplayed my success. In the photography world, so many people keep a full‑time job and photography is just a side gig. I worried that talking about my business doing well would come across as bragging. I’d catch myself saying things like, “Oh, it’s just something I do on the side,” when really, I was pouring every piece of my soul into it!
I’ve also never been afraid to tell people I’m color deficient — if anything, it’s become a running joke. Color‑deficient photographer? Great career choice, right? But for years, I let that hold me back creatively. I avoided bold outfits, colored lighting, and anything outside “safe” natural tones because I worried I wouldn’t get it right. I stuck to what felt safe, even though I wanted to do more.
Over time, I started leaning into what makes me different. I trusted my instincts, used tools when I needed them, and allowed myself to experiment. Now, some of my favorite images are the ones filled with vibrant color and creative lighting — the exact things I used to avoid! That shift has not only changed my work but also reminded me that what makes us “different” is often what makes us stand out.
Contact Info:
- Website: https://magicalmemoriesbymichelle.com/
- Instagram: https://www.instagram.com/mm.michelle.pix/
- Linkedin: https://www.linkedin.com/in/magical-memories-by-michelle/
- Facebook: https://www.facebook.com/MagicalMemoriesByMichelle
- Youtube: https://www.youtube.com/@magicalmemoriesbymichelle

