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Meet Kurt Mangum II of CoupleyFit™, Benefit Corporation

Today we’d like to introduce you to Kurt Mangum II, M.S.

Kurt, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
My story began in the Midwest, growing up as a child our household culture was you could not get up from the dining room table until you cleaned your dinner plate. I was an active kid who played basketball and football, but overeating lead to me becoming overweight. I struggled with insecurities and low self-esteem. I remember practicing all week and having to sit out of youth football games because I was over the weight limit. My family nicknamed me “Buddha”; because of my round belly and round face. I became driven and passionate about transforming my health and my reality. I didn’t have a weight goal back then, I just wanted to “feel better”! I’m grateful for my journey because it allows me to relate to so many people dealing with the same struggles I faced. I then began to transform from being fixated on numbers on the scale to living life in full expectation of feeling my best; getting my S.W.A.N.™ on! S.W.A.N.™ stands for Sleep (and Rest), Water, Activity, and Nutrition.

My wife Deanna and I started consulting co-workers and colleagues in our family business at Phoenix Sky Harbor Airport. We provided wellness goals and implementing components of our S.W.A.N.™ philosophy, we watched lives transform in real-time. Employees had healthier relationships, boost in morale, fewer sick days, and increased productivity that drastically impacted the bottom line.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Our business journey has certainly had peaks and valleys! Initially, we worked full-time and spent nights and weekends growing CoupleyFit™. Our dream started on a napkin; we evolved from fitness boot camps and providing healthy meal services to developing a Population Health Management business model. Now our business model has shifted to S.W.A.N.™ where we focus on healthcare innovation within the Population Health Management space.

Entrepreneurship comes with financial risks, requiring us to walk by faith and not by sight. As a devoted husband and wife team, we took on twice the risk. Risks that have required us to make sacrifices and practice patience. We’ve learned to manage our moments and embrace the small victories in the process.

Please tell us about CoupleyFit™.
CoupleyFit™ means Two Or More Feeling.Better.Together™! My wife Deanna and I created a holistic and transformative single-mission for wellness that addresses the whole person; no barriers on race, gender, or age. Our mission is to create generational health through our unique S.W.A.N.™ Philosophy. S.W.A.N.™ stands for Sleep (and Rest), Water, Activity, and Nutrition; placing health for everyone in “real life terms.” Simply doing these four things MORE every day, guarantees you will feel better!

As healthcare innovators in Population Health Management, we are shaping and redefining health outcomes while lowering costs for companies. Our virtual, innovative, and all-inclusive health package takes the weight off of the shoulders of leadership in the non-profit, small business, school, and corporate sectors.

CoupleyFit™ is a Benefit Corporation. We are most proud of our commitment to creating a positive impact. Unlocking minds through mindfulness of healthy behaviors. Consciously using our business as a force for good to impact the lives of generations!

What role has luck had in your life and business?
I believe everything happens according to God’s plan! A lot of the breakthroughs and blessings along our journey came from preparation and hard work meeting opportunity.

“The best way to predict your future is to create it. “- Peter Drucker

Pricing:

  • “The S.W.A.N.™” Program – $29.99 PEPM (per employee/per month)(100+ employees required)
  • On-site Rate – $250 per hour

Contact Info:

Image Credit:
Michael Dunn, MJD Photography, Jordan Neel

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