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Meet Jessica Leila Adnani of Personalized Solutions in Biltmore

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Today we’d like to introduce you to Jessica Leila Adnani.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I started Personalized Solutions in January of 2012 in Washington, D.C. I had recently graduated college and was struggling to find a job due to a government hiring freeze and took a job at Nordstrom in order to pay my student loans while hunting for my career. I told myself I’d give Nordstrom a maximum of six months. At the 5.5month mark and a $300 paycheck for 8o hours of work, I emailed a personal shopping client and asked if she needed a personal assistant. She said, “Yes, come meet my husband.” On my first day, I was in the elevator with a dozen Container Store bags when a neighbor asked if I was just moving in. “No, I’m a professional organizer!” “OMG I need help! Do you have a card?” I told her I’d left them in my car but I’d gladly set-up a consultation for the following week and take her information. That night, I went home, designed business cards, filed LLC paperwork, and the rest is history. Business spread like fire due to word of mouth and before I knew it, I had an assistant and we were working 7 days a week.
I made the decision this fall to move to Arizona to launch a new office here. A DC client asked me to attend a meeting on her behalf in Phoenix in September and off I went. I’d never stepped foot in Arizona prior and I immediately fell in love – the weather, the people, the beauty. It was the perfect fit for my personality and the lifestyle I had always desired being a native west coaster. My first night at the Andaz, I met two incredible women at a charity event who took me under their wing and made the case for moving incredibly appealing. Fast forward to three more trips to Arizona and by the end of January, I officially landed in the Biltmore neighborhood and became a Phoenician. March 15th we had our Arizona launch party and business has been fantastic since!

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
With any business, there are obstacles and challenges. At first, we were growing so rapidly and I thought I could do everything myself. I quickly realized I needed staff and to learn how to delegate strategically. Also, in the early days – the prospect of losing a client was shattering. We fortunately built a really strong base of clients who valued our services and that is how we have survived and thrived the past 6.5 years. We have never had a non-growth year, which I am very thankful for.

Other struggles have been creating boundaries and hiring really fantastic staff. The millennial generation is an innovative one but the other side of the coin is lazy. Fortunately, we have built an amazing team in Phoenix and I couldn’t be happier with them!

So let’s switch gears a bit and go into the Personalized Solutions story. Tell us more about the business.
Personalized Solutions is a specialized concierge service provider that serves clients across the United States. We pride ourselves on our intimate approach and specialization of services for each client. Our goal is to provide our clientele with a variety of the highest quality services. ​From the everyday to the extravagant, we cover it all. ​We want to help you lead a stylish and organized life, so you can spend more time enjoying it.

What makes us different: Quality > Quantity approach.
We cap our clientele to ensure quality standards are always met.
Confidentiality and discretion are always upheld and valued.
Our client list remains private.
We are experienced with high-level demands.
We ensure positivity and satisfaction with each and every task.
Our personal relationship with our clients builds a level of trust and understanding unmatched by competitors.

Services:
Property management
Political and non-profit fundraising
Event planning
Travel planning
Staffing – personal assistants, exec. assistants, elderly care
Home Organization
IT and Social Media

Has luck played a meaningful role in your life and business?
We create our own luck by working hard and staying focused. However, one of the moments I felt the luckiest was when the Washington Post covered Personalized Solutions and I on the front page of the Sunday business section. That article was read by every single client we had and really helped put us on the map in DC as the firm to work with. When I got the call asking to be interviewed, I nearly tripped walking into a meeting.

Another lucky moment was coming to Arizona to begin with. It was serendipity and luck that my resort was hosting a Gabriel’s Angels fundraiser and that EVERYONE in Phoenix is involved with this organization. That is how I met two wonderful women who opened every door to me and showed me what an incredible place Phoenix is.

Contact Info:


Image Credit:
Marion Rhoades Photography

Getting in touch: VoyagePhoenix is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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