Today we’d like to introduce you to Jen Dahar.
Jen, please share your story with us. How did you get to where you are today?
I found my passion for fitness when I was in graduate school for electrical engineering. I was super stressed and decided to try out a TurboKick class. I was immediately hooked and started taking every TurboKick class I could find! About a year into taking classes, I decided I should get certified to teach. Now, I thought I had found my passion just taking classes, but teaching them is what made my heart complete! It was like nothing I could have ever imagined! I was certified in TurboKick in 2010, and since then, I have greatly expanded my expertise, am ACE group fitness certified and teach multiple formats including Piyo, P90X, Insanity, and Barre! I taught at many gyms throughout Tucson, but always had the dream to open my own boutique studio that focused solely on group fitness classes of every shape and size. I wanted to create a space that when people walked in they felt like family and were surrounded by positivity. Amanda Boysun (co-owner) and I teamed up in 2017 to turn that shared dream into a reality and in April 2018 the doors of Inspired Fitness opened!
Has it been a smooth road?
The biggest obstacle we have faced is getting our message out there. Are there other fitness studios? Of course! Do they offer some of the same things we do? Possibly! So, what makes us stand out? It’s our variety of classes so our students never get bored. It’s the positive uplifting environment. It’s the fact that we are female business owners who can relate to exactly what you are going through in your fitness journey. It’s all that and so much more. Our challenge has been to get that word out to people. Once someone tries a class at the studio, all of that is crystal clear from the second they walk through the door. However, getting people to understand that first and decide to give us a try when they have huge franchise gyms/studios marketing to them constantly has been our biggest challenge we’ve had to overcome.
We’d love to hear more about your business.
Inspired Fitness is a boutique fitness studio in downtown Tucson that specializes in group fitness classes, as well as private Pilates lessons. We offer some of your classic favorite classes like Cycling, Mat Pilates, and Barre, however, we also have less common classes like BollyX, Buti Yoga, TurboKick and Piyo. We have created a class line up that offers a great balance of consistency and variety, so our members stay motivated and never get bored with their workouts.
But what I think really sets us apart from others is that we focus heavily on promoting body positivity and working out because you LOVE your body, not because you hate it. We have strived to create a space where people feel comfortable and at home. Where they can’t wait to start their day or destress from a long day at work. It’s truly a strong sense of community/family in the studio.
Is our city a good place to do what you do?
I feel like Tucson is a little bit difficult to start a small business. Although our city likes to try and keep small town vibes, in reality it is quite a large city. With rapid growth, there are some challenges with getting our name out there. The Downtown Tucson Partnership is doing a great job trying to promote local downtown businesses. I think anything the city can do to promote like that, to help small businesses thrive, is the best thing they could offer. In order to keep the small town vibes going, shopping, eating, and supporting local is key!
Contact Info:
- Address: 15 E Pennington St
Tucson, AZ 85701 - Website: www.inspiredfitnessaz.com
- Phone: 520-428-8775
- Email: info@inspiredfitnessaz.com
- Instagram: @inspiredfitnessaz
- Facebook: www.facebook.com/inspiredfitnessaz/
- Yelp: www.yelp.com/biz/inspired-fitness-tucson
Image Credit:
Brianna Leigh Photography
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