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Meet Holly Holm of Sync Healing Therapies

Today we’d like to introduce you to Holly Holm.

Holly, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
Actually, my journey into the world of therapeutic massage was actually a total surprise to not only those around me, but even to myself. I left Corporate America after the birth of my second child and once the kids were older, I knew I wanted to do something outside of the home again — but I also knew I didn’t want that something to be as a Business Analyst. A very close friend of mine, who’s a massage therapist in Canada, was traveling to Sedona to attend a Myofascial Release seminar. Since the seminar was open to the public, she and another close friend decided we should all attend the seminar together. A best friend weekend in Sedona filled with massage was the only expectation I had for the weekend. By the break during the first morning of the seminar, I was calling my husband back at home telling him I found out what I wanted to be when I grew up. I enrolled in school the following week and the rest is massage bliss history. Destiny is a funny and often urgent thing.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
That’s a complex question. I loved school — absolutely loved it! Being trained in and learning about so many different massage modalities (specific massage techniques) with a group of people who were as passionate about bodywork as I was really just confirmed to me that my enthusiasm wasn’t some passing whim. Then getting out into the field and offering those healing modalities to clients to aide in their healing and lives, all while fulfilling my newfound passion, almost seemed too good to be true most days.

I immediately opened my own private practice after finishing school and getting my license, as I had very specific ideas about what I wanted to offer the public and how I wanted to accomplish that. For anyone that has ever had their own small business, they can relate to the unique difficulties and challenges those endeavors come with. From start-up costs, marketing expenses, and then to finding and retaining clients — none of it is easy and there were days I thought I was in way over my head. Through it all, though, my passion for the healing and benefits that come from therapeutic massage and bodywork keep me focused and determined. And my husband. My husband also keeps me focused and determined. I think he’s often been more confident about my eventual success in the field than I have been, at times.

Sync Healing Therapies – what should we know? What do you guys do best? What sets you apart from the competition?
The massage industry has really grown in the last couple of decades. The word is finally getting out about the endless benefits of massage for one’s health and peace of mind thanks to the dedicated massage therapists working so hard to offer their craft and educate the public about it. There are so many different types of massage that it can easily be confusing for the general public to understand that the standard relaxation massage is most definitely not the totality of all the various massage modalities out there. Most people are familiar with general relaxation massages (what is often referred to as a Swedish massage). This is the type of massage most often offered at the bigger massage chains or spas. However, there are specialty modalities that therapists take continuing education courses for and become certified in. And that, to me, is where there’s so much magic. Not that relaxation massage isn’t magical or wonderfully beneficial. But, that there are modalities created for very specific issues that offer very specific benefits.

One of my favorite forms of bodywork is Myofascial Release, which also happened to be the catalyst for igniting my strange and wonderful journey into the massage world. Fascia is a tissue most often described like a spider’s web. It runs continuously and uninterrupted through and around every cell, muscle, bone, and organ in your body. There is not a single place in that miraculous body of yours where it is not found. It’s delicate and fine, but strong and powerful. And it, like anything else in our body, can become stuck or less mobile as a result of trauma or injury or even everyday stressors and living, which cause restrictions in our body that result in pain and limited mobility. Myofascial Release is a specific technique which identifies potential fascial restrictions and gently works to release them.

I use this modality — along with a smorgasbord of others that I’ve been trained in — to help alleviate pain and mobility issues for my clients. Each person and their areas of concern are unique, so each session is unique. The massage techniques I use can range from structural bodywork (a deeper modality of Myofascial Release), injury massage and relaxation techniques, to trigger point therapy. Just like no two people and no two days are the same, no two sessions and the ways I approach your body on that day are ever exactly the same.

What is “success” or “successful” for you?
I’d have to say that in this work, a therapist’s markers for success are our client’s relative improvement, pain levels, and overall satisfaction. Truly, if their lives aren’t somehow positively impacted by the work that I do, then I would know I’m not listening to their needs and concerns, and certainly that I’m not addressing them correctly. And I think that’s why I love and appreciate about this work so much — I get to see almost immediately and first hand if what I have offered has made a difference in someone’s life. There’s really nothing more satisfying than knowing that what you do makes a difference. We all are looking for that in our lives.

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