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Meet Emma Totten of Buzzly Media in East Valley

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Today we’d like to introduce you to Emma Totten.

Thanks for sharing your story with us Emma. So, let’s start at the beginning and we can move on from there.
Buzzly Media started in the halls of the ASU Walter Cronkite School of Journalism. The company has changed a lot as time has gone on, but the journalism roots still shine through. Our team has a passion for finding the beauty in things, creating content that moves people, and for always asking the right questions.

It’s an interesting business to be in. At this point, everybody knows you’re supposed to maintain your social channels with meaningful and relevant content, but few professionals have the time to make sure it’s done right. We help fill those gaps and give businesses the cohesive social presence they need to be successful.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
We’ve evolved a lot since the beginning. We’ve had all types of clients, from a local tea company to major national brands. It was always a struggle trying to get people to understand the importance of social media and that it really can make or break a brand. As the years have gone on, people have started to realize that social media isn’t going away and that brands really can’t afford to not have a social presence. But it was a struggle for us to try to help people understand that.

We also struggled a lot with pricing. The way our retainers were structured, we were inaccessible to small businesses. Now, we’ve figured out a way to offer services to a niche (Arizona real estate professionals) at an affordable price point that makes it a no-brainer for people who want to grow and improve their social media presence.

We’d love to hear more about your business.
Buzzly Media is where journalism training meets social media marketing. We primarily offer social media marketing services but also help clients with things like email marketing, blogging, and strategy creation.

Recently, my husband, Peter Scobas, was able to join the company and we launched a new product called Remodel Social which provides social media marketing solutions specifically for Arizona real estate professionals. Through Remodel Social, real estate agents can purchase branded social media quizzes that will help them generate leads, a Messenger chatbot that will help them instantly connect with anyone who messages their Facebook page, and even a package that will help them revamp their current Facebook page and grow a following of people interested in Arizona real estate. Soon, we will also be launching an option to purchase high-quality Facebook content that will be posted automatically to the real estate agent’s Facebook page on the schedule of their choosing.

We want to become the go-to people for real estate agents looking to improve their social media presence. You can check out our products at remodelsocial.com!

What moment in your career do you look back most fondly on?
I would have to say that I’m most proud of the way Buzzly Media has been able to give back to the community. I was involved in the dog rescue community throughout college, and it was always my goal to give back to the rescues who supported me when I was just a kid wanting to help dogs anyway I could. Today, my company’s growth has allowed me the freedom to donate our time, money and services to many local rescues. We do the most work with an East Valley rescue called Cruz’s Crusaders, which was founded by a veteran and specializes in helping sick and displaced dogs. We create a lot of their graphics, help out at events, and set up fundraisers to raise much-needed money for feeding and vetting their animals. I love that we are able to make an impact like that in our community.

Buzzly Media is a social media marketing agency available for all types of digital marketing projects at retainer pricing, but we recently launched an affordable solution for Arizona real estate agents called Remodel Social. These are the prices for those services.

Remodel Social Pricing:

  • Social Media Quizzes to Generate Engagement – For a $29 setup fee and then $9/mo, real estate agents can get access to our entertaining social media quizzes. These can be posted on social media or included in email campaigns to generate engagement and get new leads!
  • Facebook Messenger Chatbot – For a $99 setup fee and then $19/mo, real estate agents can have a customized chatbot on their Facebook Business Page which will engage instantly with potential clients. The chatbot gathers information from anyone messaging the page, then forwards what it learns to your email so you can follow up!
  • Facebook Business Page Remodel – For a $49 one-time fee, real estate agents can get a Facebook Business Page with a keyword-optimized “About” section, an appealing cover photo, and a Messenger auto-reply.
  • Facebook Follower Growth Campaign – For $199 one-time fee, real estate agents can grow their following on Facebook with an ad campaign that will enhance your credibility and increase your overall brand awareness.
  • [COMING SOON] Monthly Facebook Content – For around $30/mo, real estate agents can receive a monthly content calendar with customized social posts written out for certain days of the week. They can edit and change the content around as they please, then the posts will go out automatically on the days and times listed!

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