Meet Brittney McCarthy

Today we’d like to introduce you to Brittney McCarthy.

Brittney, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
This journey started during my 35th week of pregnancy with my first child. I knew I wanted to make sleep a priority for my child but wasn’t sure of the approach I wanted to use. One day my husband’s co-worker says to him, “hey you should sleep train your daughter when she’s born, we sleep trained our son and he sleeps 12 hours at night and he’s only 3 months old.” That was it, I was hooked. I began gentle methods at birth and was full-on training her at around two weeks old. By 12 weeks she was sleeping in her bed and sleeping 12 hours at night. I chose not to use CIO methods. She was the happiest baby anyone had ever met (so I was told). Not only did she sleep well, but she ate well and was and has always been well behaved. I truly believe her healthy sleeping habits provided a foundation for positive results in the other areas. My friends and family also noticed the difference and wanted that for their children as well. This further leads me toward the next step of sleep training other children for friends and family. I have now made my way into becoming a Certified Pediatric Sleep Consultant by Sleep Baby Sleep. I also have a BA in Education along with classes in early education. I taught preschool for five years. I love children and I LOVE sleep. With butfirstsleep, it is possible to have a happy, healthy baby who LOVES sleep as well. Let’s get started today. Invest in your child’s rest, because sleep is worth it.

Has it been a smooth road?
As with any business, there will always be some challenges, however, I feel mine have been very mild. When working with a new client, often times the parents are very nervous and worry that it will not work, as they have seemed to have tried everything. Teaching a baby or child the skill of sleep can get tricky, but every client who has trusted the process has had success.

Tell us more about the business.
As a pediatric sleep consultant, I work with families who are having sleep struggles with either their very young baby or older child. I specialize in children ages 0-5 years old. I create customized sleep plans to fit each family’s wants and needs for their child. I also coach each family on “how to” apply these methods. I offer gentle methods to bring sleep success. All of my services are offered via telephone and email, therefore I can work with any client nationwide.

I am proud of what butfirstsleep offers, and that is skill development through gentle loving methods. Sleep is a learned skill and therefore needs to be practiced along with parental guidance. I am a sleep consultant who is all about teaching the parent age appropriate healthy sleep strategies to their child. This helps parents to feel more confident when setting specific sleep goals for their children.

How do you think the industry will change over the next decade?
My goal is to eventually work with families on a one on one in home setting. I would love to see my business being offered to new families as they leave the hospital after having a baby. There is not enough information out there in regards to babies and healthy sleep habits.

Image Credit:
Kayleigh Ashworth Photography
Rachel FitzGerald Photography

Suggest a story: VoyagePhoenix is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.