Life, Values & Legacy: Our Chat with Bella Vasta of North Scottsdale

Bella Vasta shared their story and experiences with us recently and you can find our conversation below.

Bella, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: Are you walking a path—or wandering?
Oh, I’m definitely walking a path.

I’m walking. On purpose. With vision. I’m on a mission to flip every I can’t into an I can.

Because here’s what I know:
Your thoughts, behaviors, and choices shape your life.
What you believe about yourself? It’s everything.

If you believe you can’t—you won’t.
But if you believe you can?
You absolutely will.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Bella Vasta… and I help pet business owners stop playing small and start showing the hell up—online, in their mindset, and in their bank accounts. I’m not here to sell you fluff or theory. I’m here to give you the REAL TALK that actually moves the needle.

After building and selling my own pet sitting company, I took everything I learned the hard way… through risk, resilience, and a whole lot of gut instinct… and turned it into a brand that now coaches and empowers hundreds of petpreneurs around the world.

What makes me different? I don’t just teach strategy. I teach VISIBILITY with VULNERABILITY. LEADERSHIP with TRUTH. GROWTH with GUTS. I’ve been in the trenches… and I still get down there with my clients.

Right now, I’m on a mission to help pet business owners OWN THEIR MESSAGE… MASTER THEIR MARKETING… and stop being the industry’s best-kept secret. I believe that when you stop waiting for permission and start trusting your gut… EVERYTHING CHANGES.

Okay, so here’s a deep one: What did you believe about yourself as a child that you no longer believe?
As a child, I believed I had to be SEEN and not HEARD… that being a “nice girl” meant staying small. I thought I couldn’t take up space, speak my truth, or use my voice to EMPOWER others.

Now? I know better.

I believe I’m here on a MISSION—to spark HOPE… to flip every “I can’t” into an “I CAN.”
That’s why I named my podcast Bella in Your Business—because I’m not sitting on the sidelines. If I see someone in this industry who needs help and WANTS help… I’m getting in there.

My goal is simple: to be a truth-teller, a coach, and a cheerleader for pet-sitting and dog-walking business owners who are ready to rise. I’m not here to play nice—I’m here to help you PLAY BIG.

Was there ever a time you almost gave up?
Of course I’ve wanted to give up… MANY times. I’m an entrepreneur. That comes with the territory.

There have been days I wanted to throw my laptop off a bridge… or dunk my phone in water just so I didn’t have to answer one. more. thing.

But what keeps me going is this BURNING DESIRE inside me… something I’m deeply connected to. It’s not just a business—it’s a MISSION. And when I hit those hard moments (because we all do)… it’s my people who pull me back in.

I’ve got what I call my CEOs—five real, ride-or-die friends who I can call, trust, and lean on. Their truth… their insight… it means EVERYTHING.

That’s why I believe so deeply in COMMUNITY. No one builds something great alone. That’s why I created the Jump Mastermind back in January of 2018… because everyone needs that space to grow, be seen, and get called higher.

Sure, so let’s go deeper into your values and how you think. Where are smart people getting it totally wrong today?
I think there’s this whole hustle culture that’s constantly screaming at us to do more… build more… grow more… be more.

Your to-do list has to have a to-do list… and if you’re not “killing it” 24/7, you’re falling behind.
But we forget the REAL reason most entrepreneurs started this journey in the first place—it usually comes down to TWO things: TIME FREEDOM and FINANCIAL FREEDOM.

And here’s the truth your body already knows…
You can’t operate on hustle forever.
You’re not a machine.

Sometimes you’re in a season of REST.
Sometimes it’s a season of HEALING… or stillness… or creativity.
Sometimes life hits hard, and you’ve gotta PAUSE to pour back into yourself.

There are SEASONS. All of them valid. All of them part of the process.

And when you can NAME the season you’re in… it gets a whole lot easier to give yourself GRACE inside of it.

Okay, so let’s keep going with one more question that means a lot to us: What is the story you hope people tell about you when you’re gone?
It doesn’t even have to be when I’m gone… but if people remember me, I hope it’s because I said something—shared some story—that completely SHIFTED how they saw what they were going through.

That moment when they realized…
“Wait—I CAN do this.”
“I’m not alone.”
“I’m not broken.”

Because truth is… we’re all more alike than we are different.
And the thing that holds most people back? EGO.
That fear of being seen. That voice that says, “You’re the only one struggling.”
But when you set that aside… you start to see how connected we really are.
How EVERYONE has something to teach you. And how your story can be the spark in someone else’s fire.

So yeah… I hope people remember me as a CATALYST.
For growth. For hope. For real, messy, powerful transformation.

Contact Info:

• Website: https://www.jumpconsuting.net
• Instagram: https://instagram.com/bellavasta
• Linkedin: https://linkedin.com/in/bellavasta
• Facebook: https://www.facebook.com/jumpconsulting
• Youtube: https://www.youtube.com/@JumpconsultingNet