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Daily Inspiration: Meet Ysabelle Ocampo

Today we’d like to introduce you to Ysabelle Ocampo

Hi Ysabelle, thanks for joining us today. We’d love for you to start by introducing yourself.
My name is Ysabelle. I am Filipina American & I am a micro-influencer. I think what sets me aside from others is that I make simple lifestyle content, from food to fashion. Social media has always been a big part of my life growing up. I remember when Instagram first came out. It started off so fun, taking pictures of anything & everything for all my friends to see! Once I graduated high school, that’s when I truly found out about being an influencer. It started off as working with & promoting smaller companies to where I am now, working with big brands like Shapermint, Panera, Walmart, The Ordinary, Hers, etc. I think it’s so much fun to create content & I feel so lucky to be able to do what I do. I get to use my creative, artsy side while promoting my favorite companies!

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
There are definitely times where it’s quiet & there are no campaigns to work on. I think that just comes with the job. I think the biggest struggle for me is balancing my personal life & influencer life. Sometimes it’s hard to meet deadlines & have the time to create content, film & take photos. I feel very lucky that that is my struggle though. Sometimes life gets in the way, but I still find time to make the most of it all.

Appreciate you sharing that. What else should we know about what you do?
I think what I’m most proud of is staying true to myself & being truthful to my audience. I only like to work with companies I truly stand by & knowing what they stand for as well. I want people to look at my content & think “wow, I can do this too!” because they can! I don’t have the biggest following, but I get a lot of engagement. I make friends with new followers & love talking to everyone. I love sharing my favorite place, products, etc. I think what sets me aside is knowing that I truly love every campaign I do. I fully stand by each company & product I have ever promoted. I will always share my genuine opinion on each product.

What matters most to you?
What matters most to me is the people I love. My family plays the biggest role in my life. They are everything to me. They support me in everything I do & I am forever grateful for that.

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