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Conversations with Nick Madsen

Today we’d like to introduce you to Nick Madsen.

Hi Nick, we’d love for you to start by introducing yourself.
I was looking for Insulation for my own home about 8 years ago and I got several quotes for the service. I was shocked at the differences, not just the price, the whole experience.

Some techs didn’t even inspect the attic, others wanted to sell ancillary services, pricing was all over the map and a general lack of professionalism. The experience was maddening and lead me to do my own research, ultimately deciding to do the service myself.

This went well and lead to family and friends asking me to help them and a business was born.

We lead with integrity, transparency and low price guarantees. We won’t sell you something you don’t need and we only use high quality materials.

We’ve grown rapidly over the last year in part because customers feel informed. They get before pictures, we explain the process, the material and the reasons why. Then we provide after pictures of the results. Our 5 star reviews prove the process is working.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
The biggest hurdle was adding team members that could meet or standards. Our customers deserve it and we make sure to deliver on that.

We do hands on training and pay 30% above market to ensure we hang on to those employees.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
We are an insulation company focusing on residential homes. We primarily service older homes that have cellulose but we also have regularly serviced new homes that want an insulated garage as well.

I’m proud of team and the level of integrity that we maintain. Without them, I wouldn’t have a business.

What sets us apart is our commitment to educating the customer so they feel informed and the fact that we offer a low price guarantee. It all fits together, honesty, transparency, integrity, education.

Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
I’m part of a business networking group called BNI. It’s been a phenomenal experience and has elevated my business in countless ways.

Most of all, it keeps me accountable so that I can continue to deliver to a high standard.

Pricing:

  • Pricing can vary depending on your home sqft and how much existing insulation you.
  • We offer free inspections so that we can give you an honest opinion as well as keep you feeling informed.

Contact Info:

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