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Meet Adora Winquist of Adora Winquist

Today we’d like to introduce you to Adora Winquist.

Hi Adora, thanks for joining us today. We’d love for you to start by introducing yourself.
I was born in upstate New York and from as early as I can remember I loved nature. I spent as much time surrounded by it as possible. As a child, I spent a great deal of time outside, along with the scents and sounds of the meadow, the forest, the lake, and the creek in the Adirondack Mountains of upstate New York.

I felt more comfort and connection from the natural surroundings than with most of the people in my circle of family and friends. The plants, trees, and stones seemed alive and able to communicate with each other. And with me. So, it was no surprise when as an adult, I was drawn to their spiritual and healing properties.

I especially enjoyed blending various concoctions, including a variety of odd food dishes, as well as my mother’s cosmetics, which I stirred into an expensive and fragrant paste of powder, makeup, and perfume. It was a prophetic start. A turning point occurred in the early ’90s when I was studying metaphysics in Hyannis, Massachusetts. To cure a recurring and debilitating case of bronchitis, I blended eucalyptus, thyme, hyssop, and ginger into a powerful herbal tea.

That potion worked quicker than all the physician-prescribed medications I had taken in the past. This marked a moment that I became firmly hooked on formulating effective herbal products, and led to making teas and tinctures for family and friends for every complaint and condition that arose. I experimented and stumbled upon my dearest passion: essential oils.

Travel to India and Egypt activated a deeper education and understanding of esoteric practices and aromatherapy, studying from leaders in these fields. I pursued numerous certifications in vibrational medicine and aromatherapy from globally-known organizations including Rutgers University and the Barbara Brennan School for Healing. A new life path and inspiration arose leading to multiple businesses, clients, and students, and speaking engagements.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
One of the biggest challenges came about a decade after I started my business when I decided to expand exponentially. As an entrepreneur one is faced with many decisions to make and problems to solve, simultaneously. The greatest error I made and with that, the richest opportunity for growth was not trusting that I was enough. To some degree, I felt I needed to be more to be successful: more education, more awards, more titles, more, more, more.

Decisions in hiring an executive team and allocating C-level leadership positions and equity are not the easiest, and yet for the sustainable growth and success of a business they are in fact a requirement. Ultimately, I realized that even though another person may have all the appearance of a higher business pedigree through education or experience, it does not necessarily mean that they are better suited to lead or partner with. It is truly what is within us that determines our triumphs, personally and professionally.

I believe that entrepreneurship is a spiritual journey. All the unresolved aspects of our personalities, surface in a business environment just as they do in our personal relationships. Everyone has heard of the old adage, “It’s just business. Not personal.” The truth is everything is connected. The health and harmony of our home life bleed through to our professional lives because we are all connected. We are complex individuals.

Our thoughts, feelings, desires, and pasts directly correlate with how we interact, make decisions and move through the world with both desired and sometimes undesired outcomes. And yet, these experiences offer us the opportunity to learn from the past, improve our outlook and decision making and blow open the next glass ceiling in the story of our success.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Adora Winquist, LLC is a holistic lifestyle brand offering education, services, and artisanal aromatherapy products for holistic living.
My healing practice, aromatherapy formulations, and work as a teacher specializing in the alchemy of plant and vibrational medicine. As a master formulator of essential oils, she has created hundreds of formulas for personal, professional, and commercial use including the creation of an award-winning national aromatherapy brand.

At Adora Winquist, the foundation of our business practices, culture, vision, and offerings are built upon a solid foundation of equality, inclusivity, accessibility, and the healing elements of our natural world. We believe in the new paradigm of business that honors the unique potential in all individuals and an innate desire for personal and professional balance. To fulfill these values, The Adora Winquist lifestyle brand offers natural products, services, and education to all individuals who desire life-changing tools and techniques leading to greater self-reliance for harmonious well-being, emotional balance, and self-actualization.

Our platform offers inclusivity in both the workforce with a robust and in-demand internship program, as well as the consumer arena with complementary content including live events, blogs, meditations, and DIY recipes.

Our mission is to bring holistic health education with a focus on spiritual philosophy to all individuals searching for greater wellbeing, balance, and self-understanding. One of our most exciting new endeavors is the formation of our non-profit organization. Future designs for our nonprofit include building increased relationships at the source of aromatic plant farming and distillation to ensure sustainability and transparency for our raw materials. We will also institute an entrepreneurial grant program for those individuals seeking to actualize their life purpose by forming service-oriented organizations.

The focus of my work through the decades has primarily been on one major theme: to elevate the consciousness of humanity. What does this mean and how do we do this? Essentially, as our consciousness evolves we become more enlightened with a greater understanding of ourselves, human nature, and the ever-changing world around us. To awaken to these new levels within, we search the inner recesses of ourselves to love, forgive, and forge compassion and healing from the places of trauma and recurring obstacles that surface along our journey of life. This transformative process allows us to garner greater wisdom from our experiences, our decisions, and their ramifications.

My new book, co-authored with colleague Dr. Lulu Shimek, offers a more in-depth articulation of how we can heal at the DNA level and transform these aspects of our existence with plant & vibrational medicine. This type of alchemy offers us tremendous support and acceleration on our journey of greater wellbeing.

We have an infinite opportunity for healing in our lives, resulting in our ability to give and receive love, experience enhanced vibrancy, and deeper intimacy and communion with ourselves, the earth, and the divine source that exists all around us. This book offers a vast resource and guide to the journey of self-discovery and self-mastery.

Have you learned any interesting or important lessons due to the Covid-19 Crisis?
How to pivot in unexpected and unprecedented times. With every hardship or roadblock that presents, exists a new pathway. How can we find the silver lining in times of struggle or massive change? Keeping an open mind to what is possible and staying fluid like water to flow with what life presents.

At Adora Winquist, we have been able to celebrate some beautiful wins throughout the Covid-19 Crisis. We started a robust and in-demand remote internship program. Our team includes people of all backgrounds and ethnicities from different parts of the world. This has enhanced our company culture in many ways with new brilliant minds coming together to create and grow the company.

Our virtual platform really started and grew as a result of the pandemic. Prior to this, my services and events were mostly in person. With Covid-19 I had to pivot quickly in order to keep the business alive. We now offer complimentary weekly and monthly live meditations as well as started a youtube channel cataloging our meditations. Both the live events and uploaded videos are accessible to and attract attendees and viewers across the globe.

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