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Meet Michele Duhigg of Duhigg Coaching & Consulting in Peoria

Today we’d like to introduce you to Michele Duhigg.

Thanks for sharing your story with us Michele. So, let’s start at the beginning and we can move on from there.
After 15 years working in both the small business and large corporate worlds – including eight years at a multi-national billion-dollar consulting firm – I felt unfulfilled and wanting more out of my career. I never bought into the 60-80 hour workweek or believed that it was worth sacrificing precious time with my family (especially my daughters) to bust my butt for my boss.

I was laid off from my corporate job in 2019 – which was a blessing in disguise – as it allowed me to finally commit to myself and follow my passion to help others “see the light” and break away from the idea that they had to work their lives away and miss out on important life moments. That’s when I knew I wanted to be a life coach. I had worked with a couple of life coaches throughout my career – mainly to help me get promoted and move up the ladder – and always enjoyed the way they would help me see things from a new perspective and hold me accountable to do the things I knew I should do.

But I wanted my coaching to go beyond just goal setting and helping my clients get ahead in their careers. And once I started learning about the Law of Attraction – I knew that was the missing piece.

To put it simply, the Law of Attraction states that everything in the Universe is made up of energy – which vibrates at varying frequencies – and that like attracts like. So if you want to attract things of higher frequency, you need to believe, think and act at a higher frequency.

It was an “ah-hah” moment for me and completely changed my perspective on life. If I have the power to manage my mindset and the frequency at which I operate – which will determine what kind of high-vibe things will be attracted into my life – then the sky is the limit! And now I get to help other women understand this amazing power they already have!

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Of course not. I have encountered struggles along the way, but I choose to stay positive and be grateful for all experiences. All of the challenges I have experienced have made me stronger, wiser and more resilient. And more often than not, I am my own stumbling block. When I make the point to reflect and then reframe my thoughts, the path clears and I can reach the goals I set forth for myself.

We’d love to hear more about your business.
I am a certified life coach who specializes in mindset, law of attraction and manifestation techniques. Basically, I help women find clarity, break down the barriers that are holding them back and discover the power they have within themselves to live their best lives now!

I feel like my experience working in small business, large corporate and now for myself set me apart as a life coach. I know what it’s like to bust your butt for your boss and to always be working toward that next promotion. But life is short and we need to ensure we are living each day to its fullest! When we’re at the end of our lives looking back on the precious memories we made, I assure you – very few of them will have anything to do with our J.O.B. So my focus is on helping my clients keep their priorities straight and truly live a life of purpose, passion and joy. I wake up every morning so grateful to have that opportunity!

What were you like growing up?
Growing up, I was super intuitive and learned to trust my gut early on. It wasn’t until my later 20’s or early 30’s that I discovered not many people seemed to do that. Further reflection helped me see my gifts and talents and recognize how I could truly use them to help others around me.

I was always a natural born leader and motivator (as first-born, captain of the basketball team, mother, etc.) so becoming a life coach was a perfect fit.


  • Mindset 101 Course (Usually $199) – On sale for $25 for a limited time only with coupon code MIND25 at
  • Mastermind Group coaching – $250 for 4 one-hour sessions
  • 1:1 Personalized coaching – $500 for 4 one-hour sessions

Contact Info:

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