Today we’d like to introduce you to Jasmine Espinoza Sky.
Hi Jasmine, so excited to have you with us today. What can you tell us about your story?
My passion for photographic art began shortly after I engaged with my husband. In planning our wedding, one of the first hires we made was the photographer to capture our engagement session. One of my good friends Rodney Brown was the man for the job, and boy did he deliver! He took some of the most beautiful photos of our young love that I still look back at today and smile. I was fascinated, especially by the shots he took on film.
A few months after being married and moving to a new city, we booked a luxury picnic as a date night. Later, we found ourselves modeling for the small business, Picnic Point, AZ, and had a great time! This is where we met the talented Sarah Fischer, who asked us if we’d be interested in planning a trip to Sedona for a few shots. It sounded like a fun time, so we coordinated a date and booked a stay.
Our trip with Sarah to Sedona was a blast! We had a great time shooting the casual look at the sunset and then the bridal look the following day at sunrise! From then on, it seemed like we kept getting contacted by different photographers to shoot. That’s the magic of social media nowadays! This led to us modeling in a few content days, which inspired me to take up the task.
Content Daze was born from my appreciation for photography, love of design and fashion, and the need to create. This has led to me selling out of tickets for my fourth event (coming up) and meeting some amazing and talented creatives! My husband and I still model alongside running Content Daze, as well (@jsky.jpg). I started this as a hobby, but I feel like a small business owner now! My “day job” (I say this because I work nights) doesn’t call for my creativity which always had me craving an outlet to express myself.
Can you talk to us about the challenges and lessons you’ve learned along the way? Would you say it’s been easy or smooth in retrospect?
I’d say the biggest struggle for me was putting myself out there! I knew that it wouldn’t be easy contacting photographers I hadn’t worked with, but I found myself even nervous at the thought of reaching out to those I had! The creatives that I’d met already were all amazing. They had kind words about whether they were able to attend my first shoot or not!
The worst part, though, was –is the ghosting. I understand that we are constantly being approached in person, at home, and on social media by people trying to sell us things. But I think some forget that there are real people on the other side of the screen sometimes. I’m a real person trying to fulfill a passion of mine. I appreciate the people who thank me and respond that they are unavailable.
I mentioned how disheartening the ghosting was to a mentor, but they reminded me that those are the best people for me not to work with anyways. I found this encouraging, especially after meeting so many new and amazing people through my content days!
Appreciate you sharing that. What else should we know about what you do?
My small business, Content Daze, is the photographer’s BFF for styled shoots, content days, and adventure! We create beautifully thought out concepts to inspire the creative mind and expand their portfolio. We encourage networking at our events and enjoy seeing vendors get more exposure through the social media posts that follow our events.
How do you define success?
Success is happiness! It’s as simple as that.
I’m not saying constant joy is a success, but overall, happiness with yourself and your circumstances is a success. It’s perfectly normal to experience exhaustion and sadness. And it’s possible to need a break while enjoying what you do! But general satisfaction is the goal.
- Ticket pricing is determined by the shoot and the complexity of the project. Another factor is the value it is going to provide to the photographer and the resources included.
@rdnybrwn @meganraedeckerphotos @laurenashbyphotography @allisonmichelephotography