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Meet Dr. Kevin W. Ross of BellyBabyBreast Pregnancy Pillow in Tempe

Today we’d like to introduce you to Dr. Kevin W. Ross.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I am a pediatric and pregnancy based chiropractor in practice for 25 years. I have had an expensive pregnancy pillow for patients to lay face down while pregnant for years. So often I heard, “Man, I need one of these at home!” After hearing that phrase from hundreds of women I decided to develop my own tummy-down pregnancy pillow that was affordable and manageable in size. I started using my patients as test-subjects for design, size, foam density, cost, pillow covers and other feedback. After months of development, we settled on the design of the pillow.

The next hurdle was how to make it and produce it. We source the foam from a local foam distributor. We have our 100% cotton pillowcases sewn by a local sewing house. We could have done things cheaper but we felt it important to support our local businesses in doing our business as well. We cut the pillows ourselves. Creation, packaging, and shipping are all done with cooperation with myself, my wife and my son. It is a great small family business to serve a great market!

Our pillow is now a simple pillow that can be used in pregnancy to lay belly-down for another position of comfort. It is used post pregnancy (or post breast surgery) to take the stress off of the breasts or for the new parent to cradle their newborn in. It fits in a standard pillowcase for easy linen changes for massage therapists and can be easily stored right on the bed without taking up half the bed!

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
We have had a few struggles along the way. The small details that are involved in a business are many. How are we going to package this thing? How do you photograph it the best to show the average mom using it? Where do we source custom labels for the pillowcases to be sewn? I could go on and on about the delays, limitations, and struggles but they have been so worth the effort to get where we are today. We are grateful to God for smoothing out the rough roads!

Alright – so let’s talk business. Tell us about BellyBabyBreast Pregnancy Pillow – what should we know?
We are a small company entirely for the production of pregnancy pillows. We have recently added a second pillow, “The Wedge”. It is a simple pair of foam wedges to help moms relax if they are sleeping on their side. it keeps them from rolling on their back and to supports under the tummy inside sleeping as well. We are just developing the packaging to get the pillows on the market.

Our pride and joy is the BBB Pregnancy Pillow. All of the other pregnancy pillows are large and cumbersome and much more expensive than our pillow. We want moms to have an affordable way to be comfortable in pregnancy. So many “tummy sleepers” are trying so many ways to get comfortable and our pillow fills that niche.



  • BBB Pregnacy pillow $60 + $15 shipping
  • “The wedge” $15 for a pair and $10 shipping
  • Periodically we get discolored foam. Won’t sell at full price. Online discount code “discolor” for $5 off
  • “Discolor” code will only work while the limited supplies last.

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