Today we’d like to introduce you to Derrek Hofrichter.
Derrek, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I founded the company in 2011, after leaving the world of PR and communications. I wanted to pursue a passion for helping people become safe and fit, so I left my career and opened my first location in Tempe. Over the last 6 years, we have outgrown 3 facilities and are currently teaching close to 50 classes a week out of our newest location.
We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
We have been fortunate to have had steady and consistent growth, but the road has had both smooth and bumpy portions. Many of the growing pains have been from growing so fast and needing to scale up. Since opening, we have gone from teaching 3 classes a week to almost 50, and some things like developing instructors can’t be rushed. I have never sacrificed quality for volume, so sometimes we haven’t been able to grow as fast as we could have.
So, as you know, we’re impressed with EVKM Self Defense & Fitness – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
We teach self-defense and fitness classes. Our self-defense is based from the Israeli system of Krav Maga. Krav Maga was created by the Israeli military, and is a modern self-defense system.
What sets us apart if our depth of knowledge and experience. We have the only instructors in Arizona with diplomas in Krav Maga from the Israeli government, and all of our 15 instructors are certified through the Krav Maga Alliance.
So, what’s next? Any big plans?
We will continue to grow and offer more classes and programs. We have been expanding to include classes geared for youth, and we will continue to do that as well as more variety in our fitness offerings.
- Address: 1332 E Apache Blvd
Tempe, AZ 85281
- Website: evkmselfdefense.com
- Phone: 4805357087
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/evkmselfdefense/
- Facebook: https://www.facebook.com/evkmselfdefense/
- Yelp: https://www.yelp.com/biz/evkm-self-defense-and-fitness-tempe
Image Credit for Derekk’s photo under headline: All Badd Productions