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Meet Danny McManus of D-Mak Productions in North Phoenix

Today we’d like to introduce you to Danny McManus.

Danny, can you briefly walk us through your story – how you started and how you got to where you are today.
As a kid growing up in Long Island, NY I was always drawn to filming and editing videos. From my dad’s vhs, to renting my school equipment, to finally getting my own hi-8 camera to film my friends skateboarding, any reason I could film was fun to me. I went to college at Arizona State University and got an education in broadcast journalism and film. I knew the broadcast news route wasn’t for me after a short stint in news production so I decided to branch out and form a video production company of my own. I started with a small investment in a DSLR camera and some crappy lights and I was off to try and make a name for myself. I first filmed all of the things I found interesting for free or near free. Once I had a well-rounded reel of cool shots from music videos, extreme sports and basic corporate videos I was able to start seeing income from new projects. The business aspect didn’t really take off until 2013 when my business partner Joe Forte came on and started handling the sales and marketing and optimizing/rebuilding our website. Over the next 4 years we have grown significantly every year doing hundreds of projects with fortune 500 companies and advertising agencies across the US.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
As with any startup it’s never going to be sunshine and rainbows all the way. The biggest struggle has been when there aren’t jobs in the pipeline and we need to find things to do with our time. I feel like that’s when we get the most creative with making marketing material for the business or finding new avenues to generate income. It’s just a matter of coming to work every day with the attitude of trying to push it to the next level that will get you through those tough times.

Alright – so let’s talk business. Tell us about D-Mak Productions – what should we know?
I specialize in everything from script to screen. When a project comes to us I will help with the planning and pre-production, I can act as a cinematographer or director depending on the scale of the project, and I will edit the video or oversee the post production process in our edit suite with our team. What makes me the most proud of our company is that we set a company standard of how good our deliverables will be and we always meet or exceed the client’s expectations. Our reviews from our clients speak for themselves.

Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
Some of my biggest mentors come from the local studios that we’ve had the pleasure of working with in town. They showed us the ropes in the beginning of our business and gave us a helping hand with the direction of the company. Ken Liljegren, John Friesen of Spectrum Video and Film come to mind, James Rinkenberger of Video Media Productions, Tom Fergus was also a great videography teacher to me in ASU’s school of broadcast journalism.

Contact Info:

  • Address: 1747 E Morten Ave Suite 101, Phoenix AZ 85020
  • Website: dmakproductions.com
  • Phone: 6029260036
  • Email: danny@dmakproductions.com
  • Instagram: @dmakproductions
  • Facebook: facebook.com/dmakproductions
  • Twitter: @dmakproductions

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