To Top

Meet Brian Cafaro of Balance Hormone Center in Gilbert

Today we’d like to introduce you to Brian Cafaro.

Brian, can you briefly walk us through your story – how you started and how you got to where you are today.
Our company began by having a focus on improving the health of adults in the community, rather than waiting for the disease to be treated. As we age, our hormone levels decline and it becomes more difficult to maintain optimal health and wellness. It takes the triad of diet, exercise, and physiology to not only get fit and healthy but to maintain that state.

After practicing medicine for several years, it became evident that there were three issues that patients were dissatisfied with when they go to a physician’s office. The wait time. At most offices, it is rare that they will see their doctor on time. Many patients wait an hour or sometimes more past their scheduled appointment time. Doctors do not do this on purpose. The pressure to see more and more patients in a shorter amount of time forces them to be late because every case is different, and some issues take longer to discuss. We schedule patients in a way that allows them to be seen in time. Second, the complaint is that the time spent with the doctor is too short. An average medical office allows a physician to spend 15 minutes per visit. Our office gives all new patients an hour to sit down with the provider they see and discuss in detail what they would like to improve upon regarding their health.

Finally, not being listened to. We see many patients that have addressed their concerns with other providers and will get lab work done, and are told they are “normal.” The patients do not feel normal and need a more extensive workup and treatment plan which at times requires us to think “outside the box.” That’s what makes us different. We use a mix of traditional medicine as well as naturopathic medicine to help achieve results that our patients are looking for.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
As with all new businesses, there are always challenges. Working a second job to pay the bills while this office was growing was a challenge. It meant sacrificing time with family and friends in order to reach a goal. Finding the right people to launch a successful marketing campaign took several months, but was an important part of our business and success. Finding staff that was a good fit was also a challenge, but we have found that we are only as good as our staff. We are always looking for ways to improve our business and there will always be aspects to improve upon. If we don’t continue to evolve, we won’t continue to grow.

Opening our second location in Oklahoma provided some challenges as well. Logistically, it took time to travel and do things remotely while coordinating with our crew in Oklahoma to get things open smoothly. Lessons that were learned from opening the Arizona office did allow for a much smoother transition.

We’d love to hear more about your business.
We specialize mainly in three areas, but our scope of practice goes well beyond these.
1) Hormone evaluation and treatment. There are many different ways to evaluate and treat hormonal deficiencies in adults. The key is finding what is the right treatment for each patient and having close follow-ups to make sure the patients are meeting their goals.
2) Weight loss. One of the biggest problems in our society. Obesity is the cause of many chronic diseases and other problems later in life. It’s not easy to lose weight and just relying on diet and exercise often results in failure. You have to have the correct physiology to allow the body to lose weight. That’s where we can help.
3.) Vitamin infusions. We do multiple types of IV therapies that include but not limited to immune health, athletic performance, athletic recovery, and anti-inflammatory treatment

What were you like growing up?
Growing up I always knew I would be doing something related to science. I took many science and math classes in high school and went on study biology at the University of Iowa, My father was a physician and it was natural to follow in his footsteps and head off to medical school. I’ve always been the type of person that isn’t satisfied with the status quo and always looked for ways to make it better or more efficient. It wasn’t enough to just change the way I approached medicine, it meant I wanted to change the way a medical business is run.

Contact Info:

Getting in touch: VoyagePhoenix is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

Leave a Reply

Your email address will not be published.

More in