Today we’d like to introduce you to Olivia Morley.
Hi Olivia, thanks for joining us today. We’d love for you to start by introducing yourself.
I became an entrepreneur a couple of years ago when I chose to become self-employed. I had provided graphic design work for clients as a side job as well as in the workplace but had never committed to it full time to provide for myself. I love running my own business, providing for myself, and having a close relationship with the clients I have chosen to work with. Deciding to take this leap during the beginning of COVID and uncertain times was risky but has paid off in many fulfilling ways.
Around this time, I became interested in learning more about the Web 3.0 space, NFTs, and crypto. I entered the space creating my fine art NFTs using my graphic design background. I expanded my involvement as I grew my connections in the space and became more informed on the future of digital worlds. I started working on teams for other projects, creating content, managing social media platforms, advising, and providing marketing strategies. I’ve also been fortunate to have fostered some great partnerships from the connections I’ve made as well. Running my own business and providing my clients with graphic design and Web 3.0 services has been a dream come true. I also have some exciting new opportunities coming up soon that I can’t wait to share!
Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
While I am thrilled with my decision to become self-employed and enter a new space, it has come with its challenges. I am confident in my work when providing graphic design services, but the business side of things has been intimidating. Figuring out self-employment taxes, paying quarterly taxes, drawing up contracts, and sending through invoices. It’s all doable, but at the time felt overwhelming. What became comforting was figuring it out the first year, finding a tax professional to help me, and realizing that once you know the steps, it becomes like riding a bike. I want to shout out to Mesa United Way for providing free tax services and all the accountants in the East Valley who volunteer their time to help young entrepreneurs like myself to make the process a lot less scary.
The second big obstacle I faced was imposter syndrome entering the Web 3.0 space. I am a designer, but I am in no way tech-savvy. I had no idea what I was getting into in the crypto world and felt confused when connections would reach out to me, wanting me to join their projects. I thought my inexperience would shine through immediately, but instead, I could learn on my feet much quicker than I expected and found a space where I thrive. What’s also so beautiful about this new age and space is that because it’s so unique, people are more welcoming. They prefer transparency in inexperience rather than “20 years of work experience” because, in the Web 3.0 space, it doesn’t exist! Imposter syndrome is real and can be challenging to overcome. Still, I encourage anyone experiencing it not to let it win because the rooms that feel uncomfortable at first are usually the best rooms to stay in because it shows growth.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I am a Graphic Designer, NFT Artist, Social Media Manager, and Project Manager that takes on select contract clients each year. My services range from content creation, illustrations, branding, marketing strategizing, website building, and social media management to Web 3.0 consulting, NFT project management, NFT creation, and coordinating partnership collaborations. What sets me apart from other businesses is my wide range of services and my commitment to always learning more and growing the services I offer. The Web 3.0 space is the future, and most clients need someone to help them understand the space and how to enter it. Not only am I that person to navigate clients through the space, but I also make sure to still assist clients with their Web 2.0 design needs as we enter the transition years from Web 2.0 to Web 3.0.
Any big plans?
I am very excited to see what the future holds. I’m looking forward to growing my business and the types of services I can offer as well as enjoy all the benefits that come with working remotely. Traveling is very important to me, and having the freedom to work from anywhere will allow me to travel more frequently. I have some things in the works that I look forward to sharing in the near future as far as some special giveaways and exciting partnerships. Stay tuned!