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Life & Work with Mya Jacobson of Tempe

Today we’d like to introduce you to Mya Jacobson.

Mya, we appreciate you taking the time to share your story with us today. Where does your story begin?
I have always loved creating things. When I was in 6th grade, I became obsessed with watching beauty bloggers on YouTube. I made my mom take me to the store to buy the mascara and lipsticks they were using in their videos. I begged my mom to let me start posting YouTube videos, but she said I was too young. I remember using my parent’s Flip video camera to film pretend YouTube videos about the new hand soap or makeup that I got. For as long as I can remember, I have told people I will own a business one day. I guess my entrepreneurial side started early, when I was in 5th grade I made started a pet sitting business and made homemade fliers and went around my neighborhood, putting them in my neighbor’s mailboxes. As I got older, I ventured down different paths, but I never stopped creating and following my dreams. In middle school, I made funny Vine videos. When I got into high school, I found a love for makeup artistry and would wake up at 6 am before school to do an extravagant makeup look for the day. I finally posted my first YouTube video, and I continued to post makeup tutorials throughout high school.

Through my passion for makeup, I found out what an aesthetician was. I had been planning on going to college for accounting, but after looking into becoming an aesthetician- my mind was set. After high school, I went to esthetician school where I found my love for helping others feel beautiful in their skin. Up until this point, I had only ever done makeup on myself and a few friends. During esthetician school, I realized that I had found my true passion in life. I was lucky enough to be chosen to work as a makeup artist with AVEDA at London Fashion Week in February 2020. It was a surreal experience, being backstage at a fashion show and doing makeup on famous models. It was chaotic, overwhelming, but most of all FUN! After becoming an esthetician, I decided I didn’t want to stop there. I enrolled in college to start taking pre-requisites for nursing school. My plan is to become an aesthetic nurse injector in the future. I am excited to start nursing school in January 2022.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The biggest challenge I have had to overcome is myself. I told myself for years that I should wait until I am done with college to start my business. All I needed to do was ask myself “Why?”, “Why are you waiting?”, “What are you waiting for?” You will always be able to find excuses for a reason to not do something or try something new. Let go of any limiting beliefs. If you hold on to limiting beliefs and excuses, you will never take action, and you will never know the outcomes of your efforts until you actually do it. You can’t do the same things and expect anything to change. Valuable time passes with each day that you don’t take action. You can’t sit around and wait for outside inspiration. At the end of the day, nothing gets done unless you put in the work. The hard truth is that no one cares about you or your dreams as much as you do. You have to be your biggest motivator, cheerleader, and believer.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
Where do I start… I am a lot of things: entrepreneur, content creator, full time college student, aesthetician and laser technician.

I have always known I wanted to start a business. I always told myself I would finally do it after finishing college. I am very open about my dreams and goals with my friends and family. One day, after sharing my vision for the future, someone asked me, “What are you waiting for? Why not start now?” This statement made me ask myself “Seriously Mya, WHAT are you waiting for???” In May 2021, I finally decided to take a leap of faith and build my e-commerce business from scratch. I watched countless hours of YouTube how-to videos to create my website and even learned how to code parts of my website myself. I came up with the name of my business after looking down at my arm at a recent tattoo I had gotten- a crescent moon, for my grandparents- who were married on the longest night of the year (December 21). That is how Crescent Beauty Lab was born. Currently, I offer many different skincare, beauty, and personal care tools to help create a therapeutic, serene, and transformative routine. I truly want everyone to enjoy their skincare routines and I want to share my passion for the beauty industry with everyone. Recently, I launched skincare apparel, each design is hand-designed by me. I enjoy creating cute and punny graphics to wear and share my love of skincare. I love all aspects of running my business: selecting new products, designing apparel, creating graphics and running the social media accounts. I am excited for the future of my business and to continue bringing my wildest dreams to life.

The reason I have such a passion for skincare and why I wanted to make it my career is because I have struggled with acne since 5th grade. I know how it feels to not feel comfortable in your own skin. I felt embarrassed because of my acne and would cover it up every day with makeup. I wouldn’t leave the house without makeup on, I even wore it to swim practice. When people are looking for ways to improve their skin, many feel vulnerable. My goal is to give everyone a safe space to talk about their concerns and struggles.

I am also a content creator. My largest (and personal favorite) social media platform is TikTok. I will be honest, I was a TikTok hater for the longest time. I refused to download the app because I thought it was a dumb video app where people lip sync that my little sister and her friends liked. Wow, was I wrong, and little did I know, the app would change my life. What I love most about TikTok is the fact that there are so many users and creators, and you can find your “group of people” or niche. My most viewed (and most controversial) video is of me adding up my yearly costs to live my lifestyle. The majority of the comments were “hate”, but many said the appreciated my honesty. I would say honesty is the most important thing to me when it comes to social media. It is so easy to compare yourself to others that you see online, but many of them aren’t showing the surgeries, cosmetic procedures, or other lengths they go to to keep up their online image. The reason I made that video was to show how unrealistic societal beauty standards are and what others are doing to try keep up with them. Now, I enjoy creating all different kinds of lifestyle content to show my real life. I enjoy posting a wide variety of videos, whether it is fashion, beauty or food related or just random funny videos. I also love letting my creative side out when it comes to taking my spin on TikTok trends or creating fashion looks. I am so thankful for the fact that I can be myself online. I think being sincere to yourself and being your true self online would be my biggest piece of advice to anyone wanting to build a platform or who is struggling with the pressures of the media.

Can you talk to us a bit about the role of luck?
I am lucky to be a person who sees an opportunity or idea and acts on it. I don’t limit myself when envisioning what I want to create. I have never let a hater on the internet or bully at school detour me away from my dreams. I know what steps I need to take to reach my goals, and I do not let anyone stand in my way. You can’t listen to others, because when it comes down to it, YOU are the only person who can make your dreams happen. At the end of the day, I don’t think luck plays a big role in success. Success depends on your the work you put in and your mindset. You have the potential to reach your goals, don’t waste it.

Contact Info:

Image Credits
Emma Thamert- Jackson Studios Martin Montes

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