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Inspiring Conversations with Katie Byrnes of Jayebird Golf

Today we’d like to introduce you to Katie Byrnes.

Hi Katie, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
I grew up playing every sport I could, but golf was always my favorite. I’ve known from my first tee time that women’s golf apparel was lacking, and even worse, it was keeping women from stepping onto the green! I wanted golf wear that would fit course dress codes while allowing me to play and look my best.

Thus, JAYEBIRD was born out of a love for style, a need for function, and a desire to inspire more women to get into the game. Golf is a social game, and I think fashion plays a huge role in getting women interested in the sport. Men wear their golf clothes everywhere: to the office, to dinner, on vacation. I wanted this same practicality for me and every other woman I met on the green!

When I moved to Hong Kong in 2018, I had immediate access to so many manufacturing options, I started dreaming of a line of clothing that would fill the gaps I saw in the industry. I wanted to create the kind of sportswear I’d been searching for: pieces that moved effortlessly with me throughout my game and looked good enough to leave the course and go about my day without changing in between.

I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
My background is not in fashion, so I really had to learn backward through trial and error.

I overlooked a lot of the details in the beginning just due to my sheer lack of experience and knowledge of production and design. It’s been a labor of love and it took me a couple of years to really feel confident but still learning every day.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
We work directly with our pattern makers, suppliers, and factories to bring each design to life. I personally test, tweak, and play in every piece we produce. If I wouldn’t wear it proudly, it’s back to the drawing board! The fit, function, and quality of every item have my enthusiastic thumbs up before becoming available to purchase.

We believe in beautiful details that function for golf and have flown the world to source the best: high-end European fabrics, silicon from Japan, labels created in Sweden, and sustainable buttons from Hong Kong. No shortcuts in our shop!

You’ll feel the difference at first wear with fabric that offers UV protection, 4-way stretch, wrinkle-resistant, anti-pilling, moisture-wicking, and totally breathable. Go on, golf all summer long!

Jayebird pieces are as good for the environment as they are for your wardrobe. We utilize manufacturing processes and the height of technology to cut down on the water, energy, and chemical consumption as well as waste and carbon emissions.

This is not fast fashion; we’ve created classics to last for seasons to come.

We love surprises, fun facts, and unexpected stories. Is there something you can share that might surprise us?
Jayebird is female-owned and was founded while living abroad in Hong Kong.

Contact Info:

  • Email:
  • Website:
  • Instagram: @jayebirdgolf
  • Facebook: jayebirdgolf

Image Credits

Lindsay Oien Photography and Hannah Cho

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