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Inspiring Conversations with Anthony Galizia of Giving You Digital

Today we’d like to introduce you to Anthony Galizia. 

Hi Anthony, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My story starts out at Grand Canyon University. I relocated to the Phoenix area from Chicago in the summer of 2018 to pursue my education in marketing & advertising. It was at that time that I really developed my passion for marketing & for helping others. While studying at GCU, I was able to learn firsthand what it was like to manage marketing departments for small businesses. I recently graduated from GCU with a B.S. in marketing & advertising. After college, I was able to get my foot in the door managing the marketing department for a unique local building company. While I started to get amazing experiences under my belt, I couldn’t help but notice a trend among businesses in the community. The trend I noticed was that a lot of businesses outsource their marketing activities to a freelancer or firm. I truly believe that after this past year, we have seen the need for online marketing, advertising & digital development grow increasingly high. I realized that many businesses needed help marketing & they don’t always have the ability to hire a full-time marketer or pay a costly amount from a big marketing firm. After years of learning & planning, I finally felt like it was time for me to take on a new challenge while also solving a major issue for many business owners. 

This year, Giving You Digital was born! GYD is a freelance marketing and advertising agency. We support small businesses by giving them an online presence. Digital marketing is often a challenging and lengthy process for companies, which is why they choose to outsource this work to marketers who specialize in the digital space! We focus on your digital marketing plan and manage it for local small to medium-sized businesses! Right off the bat, I started working with a local medical clinic to help increase their ROI as well as their overall revenue. So far everything is going great and I am excited to see growth already taking place! 

We all face challenges, but looking back would you describe it as a relatively smooth road?
One of my favorite quotes goes a little something like this: “If you’re not failing, you’re not trying hard enough.”. I can say that the road to getting where I am today has been a bumpy one, but such is life! I believe that every person faces many obstacles and challenges throughout their life & sometimes we get hit by a curveball. It’s how you react next to each challenge that makes the biggest difference. People are more alike than we think and our struggles, while different, can often be quite the same. I would say my struggles along the way of getting to where I am at are a lot similar to everyone else. I really struggled financially being a “broke college student” as they all say. Working full-time to pay for school while also being a full-time student was definitely challenging. It pushed me to have a greater work ethic because I knew that every day I worked as hard as I would be a step closer to where I saw myself in the future. Another challenge I faced was not being able to spend time with my family & friends. Everyone I knew was almost two thousand miles away! I grew up old school Italian and having a family life was something that we were always taught was so important. Not being able to watch my brothers and sister grow has been quite an obstacle. Non the less, being in the Phoenix area alone forced me to go make new friends, try new things, & gain social skills that I never even thought I would have. 

Appreciate you sharing that. What should we know about Giving You Digital?
Giving You Digital is a marketing & advertising agency! We market for small to medium-sized businesses. Our mission is to help grow businesses by focusing on their marketing tactics. Our vision is simple. Take all that extra unwanted stress away from our clients. As a business owner, I know how challenging & time-consuming digital marketing can be which is why we manage it for you! We specialize in a few different areas of digital marketing. We manage social media & paid to advertise, we build and design websites that focus on UX/UI web design, offer Google services, email campaigns, graphic design & Print Media. Currently, we are underway with the development of our new videography & creative content department which we plan on realizing near the beginning of the new year. What sets us apart from others? In all honesty, it is a few things. We are always here for our partners. No matter what is going on, you will never have to worry about having just another account manager that assigns work to his team on your materials. We care about your business just as much as you do. The second reason our business is set so apart from other marketing firms is our price. We are definitely not the cheapest on the block, however, we are nowhere near the most expensive. You don’t need to give us an arm and a leg to manage your companies marketing, The quality is just as same as you would get with any other marketing firm. Brand-wise, I am proud of all the hard work I have put in in order to develop this brand into what it is today! We want to let people know that GYD is currently offering a referral program with amazing discounts! 

Is there any advice you’d like to share with our readers who might just be starting out?
My advice to anyone who is just starting out is to never give up. Consistency is king. Fail, fail, fail & fail again because the more you try the closer you get to your goals. Not everything happens all at once. You need to be willing to put in long hours some days and long hours some nights. Work hard, but never give up on your passion or dreams. Set short-term goals that will carry over into long-term goals. Sometimes, when you think you’re losing, in actuality you might just be winning. When old doors close, new ones open, so don’t be afraid to try new things! You miss 100% of shots you don’t take! 

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Image Credits
Kim Coverly Photography

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