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Exploring Life & Business with Madi Hebert of Lettered by Madi

Today we’d like to introduce you to Madi Hebert.

Hi Madi, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
I got into hand lettering as a quarantine hobby and found myself spending all my free time practicing. My brother- and sister-in-law asked me to make the signs for their wedding and I was honored to be able to do this for them.

After I saw how happy they were with these wedding details and how fulfilling it was to make them, I knew I was hooked and had to figure out a way to be able to do this for others. Fast forward to now and I’m making signs not only for weddings, but small businesses, baby showers, parties, and more!

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
There are so many ups and downs when running a small business so I would say it hasn’t necessarily been the smoothest road. Some days, it feels like inquiries are flowing in and you’re finishing project after project, and the next day you’re doubting your own skills and whether anyone would even want your product in the first place.

At the end of the day, it’s important to be confident in yourself and your skills; when you believe in yourself, other people see that and believe in you too.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
I am the founder/owner of Lettered by Madi. I make hand-lettered signs and decor.

Most of my work comes from weddings, but the sky is the limit! I’ve had other small business owners ask for signs for their workspace or to display at events/shows. While signs are the most popular detail clients ask for, I can personalize just about anything; place cards, jackets, envelopes, invitations, cups, you name it!

I absolutely thrive when clients ask for something out of the ordinary–it really gets the creative juices flowing. I always encourage my clients to go for what they want, not just what’s “popular” in the industry right now. I’d like for my clients to see me as a friend during the creative process, not just a vendor.

Is there anyone you’d like to thank or give credit to?
I have had such a strong support system along the way–I truly couldn’t do it without them! My family is my biggest cheerleader, encouraging me every step of the way. A special shoutout goes to my husband; he’s so supportive of my business and my ideas and how they’ll influence our future.

The people I surround myself with within the wedding industry are very much followers of the “community over competition” movement. I am constantly hyping them up, recommending them to clients, and praising their work and I know they’re doing the same for me.

I can’t convey how appreciative I am of my circle of supporters and cheerleaders.

Contact Info:

Image Credits
Rayann Marie Photography, Charming Roots Photography, Escape and Adventure Photography

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