Today we’d like to introduce you to Abigail Ryerson.
Hi Abigail , thanks for joining us today. We’d love for you to start by introducing yourself.
From a young age, I knew that I loved both being creative and entrepreneurship. A handmade bracelet business when I was 10 gave me a few sales from my mom’s Facebook friends, and I loved every second of it. After a long summer in 2019, I finally got everything together and told myself that I was going to start an Etsy. Sat down for a week and made seven sticker designs, had them printed from Sticker Mule, uploaded the designs, and there Arts By Peaches began!
The sales were about once a week from nice friends and family members who wanted to support me, and that slowly evolved into random people across the country. When the Covid quarantine hit, I used my free time to create journals, bracelets, cards, keychains, etc. At this point, my sales had risen to 150 and counting. As time went on, my sales were regular and I had hit about every state in the country, along with a few international sales. By August of 2021, I had reached 300 sales! At the end of the month, I left for college in Phoenix, bringing my supplies with me as a passing thought. My friends made me realize that my target audience was finally right in front of me, and so I adapted to that. My way of selling changed to Instagram, and more college-specific stickers plus keychains grew the business significantly.
At this point, I have regular sales and have taken up opportunities to be a small business vendor on and off-campus. I still have my Etsy, and occasionally have out-of-state sales, along with opportunities to design stickers for clubs. It’s a joy to be part of, and I’m so thankful that Arts By Peaches has turned from a small hobby into a major part of my life 🙂 My goal with each product is to bring people joy and show them that they’re loved!
We all face challenges, but looking back would you describe it as a relatively smooth road?
It can certainly be discouraging, but there are often times when I found a month or so going by without any sales. You start to question what you’re doing wrong and sometimes want to give up on the business you’ve put work into, but I found that it’s most important to stick the hard seasons out. While there are sometimes things you can do to get out there further, it doesn’t mean that your business is at its end! I’m so glad that I did stick it out, as I wouldn’t be where I’m at now if not for that.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I have about thirty sticker designs, and that’s definitely the most popular product, especially with a college crowd! In addition to that, I offer keychains, handwritten cards, watercolor paintings, and color palettes (focusing on personality types). The cards are premade, but also have custom options. All of the products have an aesthetic flair, often with a Christian emphasis or positive message!! I believe that the handmade aspect is what sets me apart from others most! Each product is specifically designed with what I personally love, and I hope that others think similarly.
Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
For Instagram posts I always go to VSCO, and have also found myself on Canva. Pinterest provides beautiful inspiration for quotes or designs, and I’m almost always listening to either my worship music playlist, or podcasts (Amen, Church, Unlocking Us with Brene Brown, etc.)
- stickers -$4
- keychains – $12
- cards – $7
- almost always free shipping!