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Conversations with Amber Miller

Today we’d like to introduce you to Amber Miller.

Hi Amber, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I am the founder of “Pretty as Peaches” travel and lifestyle blog! My story is very unique as I started my blog about three years ago with zero plan of where I wanted to go with it.

I graduated from Virginia Tech with a dual degree in Multimedia Journalism and Family Consumer Sciences, where I was also a D1 collegiate cheerleader for four years. After graduation, I decided as purely a fun hobby to start designing my website where I would blog about my life to continue my love for writing and share my passion for fashion, fitness, beauty, and travel. In the developmental stages of my website, blog, and social media platforms, I decided to walk in Miami Swim Week for Vizcaya Swimwear and compete in Miss Virginia, USA. This was such an amazing experience and solidified my passion for being in front of the camera and sharing my life with others. I started following other bloggers and influencers that I idolized to better understand the industry, researching ways to provide for my audience, and creating valuable content. This process was a grind — very transformative, experimental, and rewarding.

After my first six months of blogging, I landed my first paid brand deal. Securing this deal was a milestone for me because I was still so new to the industry and unfamiliar with the fact that being a “blogger’ is a full-time job for some people. In that moment, I decided I was going to commit my full self to growing this platform to see where my potential was. (Fast forward to three years later) I am humbled to say that I am a full-time blogger having traveled to many cities and countries to share their glorious locations, as well as work with some of my most favorite brands — such as Dunkin, Abercrombie, Express, Papa Johns, Wet N Wild, Shark Cleaning, DIFF Eyewear, Aussie, etc. The past three years of my blogging journey have been nothing short of exhilarating. I have had so many opportunities and unforgettable experiences. I have met so many amazing women that share the same hustle mentality as I do to strive to be successful and provide the best content for our audiences. Last but not least, I truly learned who was in my corner, supported me, and cheered me on all the way as they watched my platform and blog flourish. I am so thankful for them!

I have come so far since the day I committed to creating my website, but I am nowhere near where I want to be. I want to continue growing my brand, creating valuable content, and share my passion with my audience!

We all face challenges, but looking back would you describe it as a relatively smooth road?
As much as I would love to say that this journey has been a smooth ride for me, it most certainly has not. However, I try my best to look at every situation as an opportunity to grow and learn from it.

There were many times when I felt like I “just can’t do it all” between juggling personal health, quality time with family, my full-time job on top of blogging, maintaining a social life, long-distance relationship, etc. To put it straight forward, I NEVER stopped working. For a solid two years, blogging came first to everything. Some weeks, I didn’t sleep for more than 3 hours. Once I committed to growing my brand, I committed…. and there was nothing stopping me from reaching my goal. Once I saw the impact it made on my family, friends, and boyfriend, I made it a priority to put more of a balance on my life and it was one of the best decisions I ever made.

With social media always comes what us bloggers love to call “trolls.” They are cruel, unforgiving, unsupportive, etc. At first, the trolls definitely got the best of me. I let them question my motives, get me down, and hold me back from what I really wanted. It took about a year for me to understand that the trolls of social media did not define me as a person and I was letting them win by backing down. Anytime I am struggling with this issue, I look back at where I came from and tell myself that I am in the driver seat and my opinion is the only one that matters.

Other than a few obstacles along the way, I’ve been blessed with an extraordinary journey filled with lots of support and positivity.

Appreciate you sharing that. What else should we know about what you do?
I love this question because owning your own business gives you many more roles than you ever imagined having. Not only am I a writer, content creator, and digital marketing advertiser…. but I am an entrepreneur, virtual assistant, accountant, event planner, travel agent, and so much more. It has taught me so many life skills that I never would have learned otherwise. Growing up, I was never the “naturally talented” person. I had to work double time for anything I wanted to achieve. I used to envy that trait of others, but now I am actually thankful for it. It has shaped who I am today and my work ethic stems completely from that. That is what I am most proud of and what sets me apart from others.

Bloggers have a variety of specialties and focuses. We create content to allow our audience to see products and services we love first-hand. We are guinea pigs for new products out on the shelves. We provide feedback and opinions, share beautiful travel destinations for a variety of occasions, and provide life hacks that we have found helpful. Above all, we entertain. We give our audience a welcoming platform to come to and be themselves, to utilize as a resource for questions and advice, and to share their experiences!

Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
Yes, absolutely!

Social Media platforms: Instagram, Facebook, Twitter, Pinterest, YouTube and TikTok

LikeToKnow.It app: This is a platform all bloggers use to link our outfits so our audience can easily shop their favorite pieces.

Google Photos: This is my saving grace for having MANY photos. I save all of my photos onto this app as a backup.

Lightroom and Photoshop: I use these to edit my photos! Lightroom is used to apply my presets, and photoshop is used to remove any unwanted objects.

InShot: I use Inshot to edit my workout videos every morning for my audience

Adobe Rush: This application is my go to for all of my travel vlogs.

Clubhouse: I use clubhouse to mingle with other like-minded entrepreneurs to discuss certain topics and to learn more from them

Mile IQ: I use this as a way to track my mileage for when tax time comes around

Canva: I use canva as a way to create graphics for my audience

Podcasts: The Influencer podcast, The Simple Pin podcast, Skiim, GOAL Digger, and Blogging Unscripted

Contact Info:

Image Credits
Photo Credits: Life In Focus Collective (@_lifeinfocuss) — credit for the personal photo + the first 3 attached on the next slide (leaning on the car, blue dress flare with mountains in the back, & pink swimsuit on the beach). Kelsie Shae Photography (@kelsie_shae_photography) — credit for the sunflower/hippie style photo

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