Today we’d like to introduce you to Candice M. Gonzales.
Hi Candice M., we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
I was born into the bridal industry, but I have told that story many times.
What hasn’t been told, is that my career wasn’t just handed to me.
In 2014, I decided to start my bachelor’s degree program in Fashion Design.
I will never forget touring the campus. I walked in with a double stroller (my twin boys) and my oldest son Romeo. I had so much confidence walking that campus thinking that it to myself, “There is nothing I can not do!”
I lived in my grandmothers backyard, one bedroom studio. The roof would leak. When it was hot, it was Arizona hot and when it was cold it was absolutely freezing! It was by far the hardest time of my life. There were many times that I thought I couldn’t possibly finish, but I had my family and friends to give me pep talks, reminding me of exactly who I was. With all those odds against me I used the doubt, the stress, and the struggle I went through to give me the tunnel vision that I needed in life. My very own struggle inspired and motivated me to push forward!
November 4, 2016, RemiRose was born. I introduced her with my first underground fashion show on my birthday, no less. My collection had seven complete fits. I had three more shows before my college career was over. I surprisingly received a lot of criticism for having underground fashion shows in Arizona, whereas in New York they are absolutely praised. I faced that criticism with a smile and kept my positive energy going. I graduated in 2018 and I was recognized for best portfolio show!
Quickly, after that, I landed an amazing opportunity working for a bridal boutique in North Phoenix, at the Almond Tree Bridal Boutique. The owner, Pamala Hardy, allowed me to display and sell my designs. Working for Pam was a delightful experience! She not only taught me the ins and outs of the business, but she taught me the importance of taking care of employees. She showed me how to create an environment where employees loved coming to work. I would not be where I am today without her guidance and help!
House of RemiRose was officially opened on July 31, 2021. It has been over a year since we’ve been open and 2022 has brought many lessons. I do not think most people realize or come close to understanding how difficult working for yourself really is.
We all face challenges, but would you describe it as a relatively smooth road?
Owning and solely running your business will always have its obstacles and challenges. My biggest challenges at the moment is Marketing. Every industry is different, but one thing is true for everyone: you must learn your target market. You have to learn how to separate yourself from everyone else in the industry.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar, what can you tell them about what you do?
At the House of RemiRose we specialize in Sample gowns. We carry a large range of designer gowns that we sell right off the rack. What does this mean? Traditionally in most boutiques if you find a gown to purchase you must order it, which can take up to 6-9 months to come in. You also have to take into account that you’ll have to set time aside for the alterations which can add up to 2 months of waiting. Here at the house, you can find a dress and do all the alterations in 2 months or less. We prioritize our appointments exclusively one bride and her party at a time. This gives you the ultimate experience in this industry.
Any advice for finding a mentor or networking in general?
I have learned staying consistent with social media help with networking. Also, making sure I attend local networking events and fashion shows.
- Spring Sale 700.00
- Summer Sale 25% off
- Fall Sale 700.00
- Winter 1000
- End of Year Sale
- Website: www.houseofremirose.com
- Instagram: https://www.instagram.com/houseofremirose/
- Facebook: https://www.facebook.com/HouseofRemiRose